Meta Ads management
We plan, build and manage Meta Ads for small and mid-sized businesses. Strategy, creative, tracking and reporting, all handled by our team, with the ad account staying in your name.
Sound familiar?
Six things we hear from business owners before we open up their Meta ad account. Almost all of them are fixable.
01
Boosting tells Meta you want engagement, so it finds people who like and comment, not people who buy or call.
Under the hoodCampaign objective · conversion events · lead campaigns
02
Instant forms make it almost too easy to submit, so you pay for names that were never serious.
Under the hoodHigher-intent forms · qualifying questions · lead quality feedback
03
The same people have seen the same ad too many times. Costs climb and results drop until the creative changes.
Under the hoodAd frequency · creative fatigue · testing cadence
04
Since Apple's privacy changes, the pixel alone misses a lot of conversions, so Meta optimizes half blind.
Under the hoodMeta Pixel · Conversions API · event match quality
05
Meta's ad policies are strict and the reasons are vague. One wrong move can stall your ads for weeks.
Under the hoodAd policy · special ad categories · account quality
06
Automated suggestions and default settings tend to widen your spend faster than they improve your results.
Under the hoodAdvantage+ settings · placements · budget rules
What's included
Setup covers your pixel and Conversions API, audiences, campaign structure and ad creative. If you already have an ad account, we work inside it. After that, here is what happens every month.
Creative
We create images, video and ad copy, or make the most of what you already have
Daily
Account checks for spend, rejected ads and anything that looks off
Ongoing
New ads and audiences tested so results don't go stale
Always on
Your own reporting dashboard with live results
Monthly
A review call with your account manager to go over results and what we're changing next
How it works
01
Already running Meta Ads? We review your account and show you what we'd fix first. Starting fresh? We map out where your budget should go. No obligation.
02
Tracking, audiences, campaign structure and ad creative, built around the leads or sales you want.
03
Meta needs time and data to learn who responds. We test ads and audiences, then move budget to what works.
04
A call with your account manager to review the numbers and agree on what's next.
Questions
The things business owners ask us most. Anything else, ask us on a free strategy call.
Book a Free Strategy CallWe charge a flat monthly fee based on the size of your account. It's never a percentage of your ad spend, so our fee doesn't go up just because your budget does. You'll get an exact quote after a free strategy call.
It depends on your goals and how many leads or sales you need. There's no minimum, and most of our clients spend between $1,000 and $3,000 a month. Your ad spend is billed directly to you by Meta, and you set the budget.
Yes. Our team creates images, video and ad copy. If you already have photos, video or brand assets, we'll put those to work too.
Wasted spend usually drops in the first few weeks once tracking and targeting are cleaned up. Meta has a learning phase, so lead volume and cost per lead typically settle over the first two to three months.
No. We work month-to-month. If you want to stop, give us 30 days written notice.
You do. Your ad account, pixel and audiences stay in your name with all of their data. If you ever leave, everything goes with you.
Meta Ads reach people on Facebook and Instagram before they start searching. Google Ads reach people who are already searching for what you sell. Many businesses do best with both, and we'll recommend the right mix on your strategy call.
Yes. Meta Ads can run across Facebook, Instagram and Messenger. We focus your budget on the placements that bring in results for your business.
