Google Partner agency serving Calgary
Google Ads Management in Calgary
Most Calgary businesses running Google Ads are paying for clicks that never turn into calls. We find where your budget is leaking, fix it, and keep it fixed, every month.
Sound familiar?
Where most Calgary Google Ads accounts leak money
These are the six things we hear most from business owners before we open up their account. The cause is almost always fixable.
01
“We get clicks, but the phone isn't ringing.”
Google is optimizing for the wrong signal because calls and form fills aren't being counted properly.
Under the hoodConversion tracking · GA4 + GTM · enhanced conversions
02
“Most of our leads are junk.”
Your budget is paying for searches that were never going to buy: job seekers, DIYers and people looking for something free.
Under the hoodSearch term analysis · match types · negative keyword lists
03
“Our cost per lead keeps going up.”
Competitors are outbidding you, or Google is rating your ads and landing pages poorly, so every click costs more.
Under the hoodQuality Score · impression share · auction insights
04
“We tried Google Ads before. It didn't work.”
It usually wasn't Google Ads that failed. It was the setup, the tracking, or the fact that nobody was managing it.
Under the hoodAccount structure · conversion tracking · bid strategy
05
“Google keeps calling with recommendations.”
Many of those suggestions raise your spend more than your results, and some get applied automatically unless you turn them off.
Under the hoodAuto-applied recommendations · optimization score
06
“We can't tell what's actually working.”
Reports full of clicks and impressions, but nobody can tell you what a lead actually costs.
Under the hoodCost per conversion · call tracking · offline conversion import
What's included
Active management, not set and forget
Setup covers keyword research, campaign build, ad copy and conversion tracking. If you already have an account, we work inside it. After that, here is what happens every month.
Daily
Account checks for spend, disapprovals and anything that looks off
Weekly
Performance reviews, including the actual search terms you paid for
Twice a month
Optimizations to keywords, bids, ads and budgets
Always on
Your own reporting dashboard with live results
Monthly
A review call to go over results and what we're changing next
How it works
From audit to results in four steps
01
Free account audit
20 minutes. We show you where your spend is going and what we would fix first. No obligation.
02
Setup
About two weeks. Tracking, keywords, campaign structure and ad copy, built around the leads you want.
03
Launch and manage
Daily checks, weekly reviews and optimizations twice a month, so the account keeps improving.
04
Monthly review
A call with your account manager to review the numbers and agree on what's next.
Who we work with
Trusted by Alberta businesses, including Garage FX in Calgary
We are a small, Edmonton-based team managing Google Ads for local service businesses across Alberta. Many of our clients have been with us for years.
“
Boomtown manages my Google ads campaign and they have absolutely killed it!!! They are helping grow and scale my company with great communication and competitive rates.
Dylan O'Toole
Owner, Big Timber Junk Removal ★★★★★
Questions
Google Ads management in Calgary: common questions
How much does Google Ads management cost?
We charge a flat monthly fee based on the size of your account. It is never a percentage of your ad spend, so our fee doesn't go up just because your budget does. We give you an exact quote after a free account audit.
How much should I spend on Google Ads?
It depends on your industry and how many leads you need. Most of our clients spend between $1,000 and $3,000 a month on ads. Your ad spend is billed directly to you by Google, and you set the budget.
Is there a contract?
No. We work month-to-month. If you want to stop, give us 30 days written notice.
Who owns the Google Ads account?
You do. Whether we build a new account or take over an existing one, the account and all of its data stay in your name. If you ever leave, everything goes with you.
I already run my own Google Ads. Can you just take a look?
Yes. That is exactly what the free audit is for. We look at your current account, show you where the money is going and tell you what we would change. Many business owners use it as a second opinion.
How long before I see results?
Wasted spend usually drops in the first few weeks once tracking and keywords are cleaned up. Lead volume and cost per lead typically settle over the first two to three months as the account gathers data.
Are you based in Calgary?
We are based in Edmonton and manage Google Ads for businesses across Alberta, including Calgary. Everything we do is remote, with a monthly call and a dashboard you can check any time.